JONATHAN LUNDBERG

 
 

JONATHAN LUNDBERG was born in 1995 in Asarum and is a freelance journalist and author. He made his debut in 2019 with the non-fiction book SVERIGEVÄNNER, where he investigated how the right-wing populist party the Sweden Democrats built their online movement – and why it became so successful.

In 2021, he released his second book, FRÅN VÄRLDSKRIG TILL NÄTKRIG, which is about the history of internet culture and how today's debate regarding social media is similar to the debate that raged a hundred years ago regarding mass media.

Furthermore, Jonathan is an appreciated lecturer on topics connected to both of his books. He regularly trains journalists in digital research through the Media Institute Fojo and is a board member of the Writers' Association's non-fiction section Minerva.

Jonathan’s new non-fiction book CICADA 3301: THE INTERNET’S BIGGEST MYSTERY was published by Bokförlaget Polaris in January 2025.

Photo Credit: Nadja Hallström

Agent Maja Hjelm

 
 

WORKS

CICADA 3301: THE INTERNET’S BIGGEST MYSTERY

 

PUBLISHED JANUARY 2025, BOKFÖRLAGET POLARIS
GENRE
NON-FICTION
PAGES
272

ALL RIGHTS AVAILABLE

CICADA 3301 is the story of how an internet mystery captured an entire world.

In early 2012, a strange message is posted on the world's largest anonymous online forum 4chan. A secret organisation called 3301 is looking for ‘highly intelligent individuals’ who want to change the world. The internet's brightest minds quickly rally round the challenge. Is it an intelligence agency recruiting? A hacker group? A cyber sect with delusions of grandeur?

For years, millions of people have been – and still are – fascinated by the ciphers and riddles planted by the organisation. This Da Vinci Code mystery of the internet becomes a perilous scavenger hunt that leads down the darkest corridors of the World Wide Web, but also out into the physical world, with clues placed all over the globe. Assumed winners seem to be recruited, but that's where all traces of 3301 end.

Thanks to unique interviews and over a million deleted chat logs, journalist Jonathan Lundberg can for the first time tell the whole story of the internet's biggest mystery. At the same time, the author takes us on an educational journey through everything from the history of encryption and Satanism, to cypherpunk and the struggle for freedom on the internet.

Who or what was 3301? After a decade of speculation, Lundberg believes he has found the answer.

 
 

REVIEWS

“It should be said straight away, without in any way wanting to put a burden on [Jonathan’s] shoulders, that Swedish journalism really is crying out for his expertise. He was born into the culture that, for better or worse, shapes our world, but unlike many of the code breakers he portrays in this book, he understands the interface with the rest of society, and sees when digitality leads to a lack of contact with reality (...)
The level of detail makes my jaw drop. The portrayal of juvenile chat room cultures is invaluable, and the pedagogy – so crucial – gets the author more than a pass. You can read this without much technical knowledge.”
- Sydsvenskan 

“In 2012, on the internet forum 4chan, an anonymous thread was started by the mysterious group 3301 asking people to solve a series of puzzles for a reward. With meticulous journalism, Lundberg has written a chronological sequence of events in 29 chapters about how these secret codes were cracked. Readers are taken on an exciting and gripping journey with both red herrings and solutions ranging from darknet sites, cipher keys hidden in audio clips, notes posted all over the world and a Voynich manuscript-like book that has yet to be fully translated. Once a series of codes have been solved, a new challenge is set for the following year. In the final instalment, Lundberg delves further into 3301 and who they might be. Through extensive work, Lundberg has gone through enormous amounts of material, mainly messages in chat rooms but also interviews with both researchers and code breakers. The author writes in a way that allows even the uninitiated to easily understand the problem and its solution. The book is perfect for anyone interested in mysteries, code breaking and above all excitement.”
Overall rating: 5 out of 5 (brilliant)
- BTJ 

“(...) Many are the reportage books that leave too little room for background and facts, even though the format really allows it. Jonathan Lundberg's books are not among them. Instead, he manages to balance journalism with background information so that the reader leaves the book with increased knowledge of the world. This is a commendable contribution to public education.”
- Scoop

“Lundberg finds evidence that a certain person could be one of the initiators and makes contact. If he had solved the mystery, you would have already seen the headlines, but a book about 3301 is not a failure just because it offers no definitive solution. The story is so evocative that it is worth telling in its own right. As long as mysteries remain unsolved, they serve as tools for thinking and self-knowledge. Mysteries put us to work, believe it or not – and they put us in touch with rarely visited rooms within ourselves. The cicada still flies, and as long as it does, it has much more to give us than if we had caught it and pinned it down.”
- Svenska Dagbladet

“This is a book about the magic of the internet. Lundberg links the Cicada mystery's references to mysticism, philosophy and literature on the journey towards a lost internet. On the way to today's highly centralised digital world, we pass Rasputin, Jung, Crowley. Here at today's AI frontier, Gödel, Escher and Bach await (...)
Much of the book is driven forward by transcribed chat logs. Anonymous characters whose lives and behaviours we – and Lundberg – know nothing about will engage us and drive the drama forward. The non-fiction stories of the cyber world will be built from digital, forensic traces. That kind of thing is difficult, believe me. But Lundberg knows what he's doing; the source material's lack of characterisation and environmental descriptions creates space for the reader's own imagination. The conditions force good design (…)
Towards the end of ‘Cicada 3301’, the book changes shape - Lundberg himself enters the story. At first, this feels unsettling from a narrative point of view, but it turns out to be the right decision. The final reportage form links back to the aforementioned gaps and ties up some loose ends. And: we get the name of the man behind Cicada 3301. Maybe we will. That alone might bring the book international attention. Well deserved, in that case.”
- Aftonbladet